Paricheh Qaharzadeh
Paricheh Qaharzadeh

Product Designer focused on UX, AI & business impact

I help teams and founders design clean, scalable, and user-friendly digital products combining UX thinking with technical insight to turn complex ideas into seamless experiences.

Paricheh Qaharzadeh
About

Get to know me and my approach to design

I’m a Product Designer with 4 years of experience creating user-centered digital experiences that support real business goals. I combine UX thinking with a growing focus on AI to design intuitive and practical solutions. My approach is rooted in understanding user needs, collaborating with teams, and continuously improving products through iteration. I consistently strive to deliver high-quality, scalable, and sustainable solutions that effectively solve user problems while contributing to business growth.

Find me online

Services

Ways I can support your product and team

Product Design

Designing end-to-end digital products by combining user experience, AI-driven insights, and business strategy to create scalable and impactful solutions.

  • User Research & AI-assisted Insights
  • Product & AI Strategy Alignment
  • Personas & User Journey Mapping
  • Information Architecture
  • User Flows
  • Wireframing
  • Prototyping (low & high fidelity)
  • UI / Visual Design
  • Design Systems & Components
  • Interaction & AI-driven Experiences
  • Usability Testing & Iteration
  • Developer Handoff (Design Specs)

UX Consulting

Providing strategic guidance to improve user experience, leverage AI opportunities, and align product decisions with business goals.

  • UX Audit / Heuristic Evaluation
  • UX & AI Opportunity Mapping
  • Product & Experience Strategy
  • UX Process & Workflow Optimization
  • Design Decision Support
  • Workshops & Facilitation
  • UX Metrics, KPIs & Business Impact

Mentoring

Offering personalized guidance to help designers grow their skills, integrate AI into their workflow, and advance their careers.

  • Portfolio Review & Feedback
  • Career Strategy & Direction
  • Mock Interviews
  • Skill Development Plans
  • AI Tools & Workflow Guidance
  • 1:1 Mentoring Sessions (career & growth guidance)
  • Private UX/UI Training Sessions (hands-on skill development)
Testimonial

Feedback from clients and collaborators

Abtin Moradi

Abtin Moradi

Founder & Chairman @ Butiko Group

I have had the pleasure of working with Paricheh Qaharzadeh in her role as Digital Product Designer at Butiko, and I cannot speak highly enough of her talent, dedication, and impact. Paricheh joined our team and immediately demonstrated exceptional capabilities in UI design. Starting from scratch, she masterfully created comprehensive design systems using Figma, developing detailed user story maps, flow maps, and thoughtful recommendations that elevated our product experience. Her meticulous attention to color schemes, typography, and overall visual identity has been instrumental in establishing our brand's distinctive digital presence. What truly sets Paricheh apart is not only her technical proficiency but also her ability to work efficiently without compromising quality. Her design work was consistently delivered to exceptional standards and within tight timeframes, allowing our development process to proceed smoothly. In recent weeks, Paricheh has expanded her role to include UX research and optimization, where she has already identified valuable opportunities for feature enhancements. Her user-centered approach and analytical mindset have brought fresh perspectives to our product development strategy. Paricheh is a true asset to any team fortunate enough to work with her. She combines creative vision with practical execution, consistently delivering results that exceed expectations. I wholeheartedly recommend Paricheh for any role requiring excellence in digital product design and user experience.

Get in touch

Open to opportunities and collaborations

Find me online